Daw***ter
Education
New York University Bachelor of Arts (BA)
Skills:
Digital Strategy Endorsed byWes Harrisand 34 others who are highly skilled at this Endorsed byMichael K. Kalman(mutual connection) 99+ endorsements Digital Marketing Endorsed byKevin Leeand 27 others who are highly skilled at this Endorsed by 2 colleagues at WPP 94 endorsements
Work Experience:
Client Advisory Board Louisa AI May 2024 to Present · 7 mos New York City Metropolitan Area Founder Woven Consultancy · Self-employed Nov 2023 to Present · 1 yr 1 mo New York, United States · Hybrid Consultant AnalogFolk Group (AFG) · Contract Dec 2023 to Jun 2024 · 7 mos New York City Metropolitan Area Chief Business Innovation Officer WPP · Full-time May 2021 to Apr 2023 · 2 yrs New York City Metropolitan Area WPP is a creative transformation company. We build better futures for our people, clients and communities. President, Marcel.ai; CDO Publicis NA Publicis · Full-time May 2014 to Apr 2021 · 7 yrs Greater New York City Area
Candidate Intelligence Report
AI-powered analysis from the perspective of a US hiring director — evaluating career continuity, growth trajectory, and role fit.
Career Continuity & Risk Assessment
The candidate shows continuous activity from 2014 through 2024 with overlapping roles and multiple current engagements, indicating no discernible employment gaps.
Career largely centers on digital marketing, advertising, and transformation. Recent forays into AI/startup advisory and self-founded consultancy introduce some diversification but remain within adjacent technology/marketing sectors.
Long tenure at Publicis (2014–2021) contrasts with shorter stints at WPP (2021–2023) and multiple concurrent, shorter-term engagements from 2023 onward, suggesting a portfolio/consulting-oriented career approach rather than traditional long-term stability.
Education at New York University aligns with senior digital strategy and leadership roles; lack of degree specifics is a minor detail but does not materially impede fit for executive positions.
Career Growth Curve
Best-Fit Roles (Top 5)
Chief Digital Officer (CDO)97% fit
Proven track record leading digital transformation across Publicis NA and the WPP network, with direct experience overseeing product-like initiatives (Marcel.ai) and high-level digital strategy.
Chief Innovation Officer (CIO) / Chief Strategy Officer (CSO)93% fit
Extensive experience steering innovation programs and strategic initiatives at scale, aligning with roles that shape future-growth and AI-enabled marketing.
Global Head of Digital Transformation89% fit
Strong cross-functional leadership across agencies and tech-driven product initiatives, capable of executing enterprise-wide transformation programs.
Managing Director, Strategy & Innovation83% fit
Senior leadership with P&L/portfolio management experience and the ability to lead diverse teams in fast-paced environments.
Senior Advisor / Board Member – AI & Digital Marketing77% fit
Active advisory roles and founder experience position her to guide AI/marketing tech startups or advisory boards seeking strategic governance.
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