Moo***ell
Education
Duke University - The Fuqua School of Business (2024 - 2025)
- Degree: Master of Management Studies
- Field of Study: Business
- Description:
Duke University (2020 - 2024)
- Degree: Psychology, Markets and Management Studies, and African & African American Studies
- Field of Study: Unknown Field
- Description: GPA: 3.96, Latin Honors, Dean's List with Distinction, Walter C. Burford Award for Community Service Recipient, School Record Holder in the Weight Throw, USTFCCCA All-Academic Team, All-ACC academic team
Castilleja School (2016 - 2020)
- Degree: High School Diploma
- Field of Study: Unknown Field
- Description:
Skills:
Creativity Skills, Video Production, Social Media Marketing, Modeling
Work Experience:
APLA Digital Marketplace Intern at Nike
- Location: Beaverton, Oregon, United States
- Duration: 2023-06 to Present
- Description: Summer 2023 Directed cross-functional conversations with diverse membership, employee experience, e-commerce, merchandising, store, marketing, and territory teams to understand current goals and consumer journey initiatives Identified athletic and loyal membership program competitor trends and practices to address 100% of the pain points at greet and welcome, sell & support, and transact stages Presented 3 final omnichannel solutions to senior leadership, using data driven insights and analysis – one solution transformed the Nike membership ecosystem by improving membership numbers and sales across 1,040 stores
Student Consultant at Microsoft
- Location: Durham, North Carolina, United States
- Duration: 2024-12 to Present
- Description: Identifying ways for agentic AI to optimize business opportunities for Microsoft's clients, conducting sector and function analysis, and presenting findings to clients in Microsoft's Customer Success department as part of Fuqua's Client Consulting Practicum.
Marketing & Strategy Graduate Assistant at Duke Athletics
- Location: Durham, North Carolina, United States
- Duration: 2024-08 to Present
- Description: Drafted a major donor letter for Duke’s Athletic Director, effectively capturing impact stories to strengthen engagement Led the end-to-end coordination of banquet invitations and continue managing member welcome packets and letters Create personalized videos, graphics, and stories elevating Iron Duke’s brand on social media platforms and GoDuke.com
Resident Assistant at Duke University
- Location: Durham, North Carolina, United States
- Duration: 2024-08 to Present
- Description: Plan events, attend weekly meetings, and help students with academic and interpersonal needs. Oversee 50 residents and ensure everyone is safe and feels at home.
Duke Track and Field Thrower at NCAA
- Location: Durham, North Carolina, United States
- Duration: 2020-08 to 2024-06
- Description: Balanced demands of training daily, competing weekly, and attending school full time; school record holder in the weight throw and 2nd all-time in the hammer throw; led team to first indoor ACC title in 2022
Candidate Intelligence Report
AI-powered analysis from the perspective of a US hiring director — evaluating career continuity, growth trajectory, and role fit.
Career Continuity & Risk Assessment
No evident employment gaps; experiences show a consistent focus on marketing and brand-related roles. Education aligns with business and consumer behavior, supporting career progression.
Career Growth Curve
Best-Fit Roles (Top 5)
Marketing Analyst - Consumer Goods / Sports93% fit
Proven ability to translate data-driven insights into actionable marketing strategies, with direct experience in omnichannel initiatives and membership programs at Nike, complemented by psychology and management studies background.
CRM & Loyalty Marketing Specialist - Retail / E-commerce90% fit
Experience addressing customer journey pain points and analyzing loyalty program trends; strong potential to optimize membership experiences and retention in retail environments.
Digital Marketing Strategist - Sports & Apparel88% fit
Creative content creation skills (video, social) and cross-functional collaboration align with developing and executing digital campaigns for apparel and sports brands.
Brand Communications Coordinator - University Athletics / Corporate Partnerships80% fit
Demonstrated storytelling through donor communications, social media, and branded content; capable of supporting brand narratives and partner communications.
Market Insights Analyst - Consumer Packaged Goods75% fit
Strong data-driven presentation skills and interest in applying behavioral insights to business strategy; suitable for roles focusing on consumer research and market trends.
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