Hi F***c, I’m J***e, an HR Recruiter at StrategyBrain partnering with G***n S***s. I was really impressed by your nearly 30 years of leading S***é L***i E***s and G***e D***T, and your commitment to collective intelligence and team development. We’re currently looking for a Chief Operating Officer, Signage & Environmental Branding to define strategy and drive operations across our French sites,and I believe your background could be a great fit. Would you be open to a brief conversation to explore this role?

Hi F***c, Great to hear you’re interested! Before we lock in a call, here’s a quick overview of the COO, Signage & Environmental Branding role at G***n S***s and why your background is an excellent match: 1. Company & Culture • Mid-sized firm (200 employees) across three French sites with a growing European footprint • Collaborative environment driven by continuous training and collective innovation,very much in line with your leadership ethos 2. Role & Impact • You’ll define and execute our corporate strategy across signage, wayfinding, interior décor and outdoor living, driving sustainable growth and profitability • Lead and empower 50+ employees through tailored training programs, workshops and cross-functional initiatives,leveraging your collective intelligence expertise • Oversee end-to-end project delivery (from needs assessment through design, fabrication, installation and maintenance), ensuring on-time, high-quality outcomes • Build and manage strategic partnerships with architects, design agencies and key corporate clients to expand our market share in France and select international territories 3. Growth & Resources • High visibility C-suite position reporting directly to the CEO, with real ownership over operational excellence and European expansion • Dedicated teams in operations, design, manufacturing and business development, plus support for process-improvement tools and performance metrics • Competitive compensation package with performance bonus and potential equity incentives Does this align with your expectations? Do you have any questions on the role or our company before we chat? For a quick call this week, I’m available: • Tuesday, 2:30,4:00 PM CET • Wednesday, 10:00,11:30 AM CET Let me know which slot works best for you (or share your availability), and I’ll send a calendar invite. Looking forward to our conversation! Best regards, J***e HR Recruiter, StrategyBrain for G***n S***s

Hi F***c, Great questions. 1. European Expansion We’re targeting a measured yet ambitious growth trajectory,adding two to three new European markets over the next 12,18 months (think Benelux and Southern Europe first), with a longer-term view on Germany and the Nordics. Our approach combines organic growth at existing sites with select partnerships or acquisitions to accelerate market entry. 2. Equity Package The COO role comes with a competitive base and bonus structure, plus participation in our senior-leadership equity incentive plan. While specifics can flex based on experience, the target equity grant for this level is in the mid-single-digit percentage range (via stock options or RSUs), vesting over a standard four-year schedule. We’ll tailor the final offer to align with your background and ambitions. Let’s dive into more detail on Wednesday from 10:00,11:30 AM CET. I’ll send over a calendar invite shortly. Looking forward to our conversation! Best, J***e

Hi F***c, Great questions: 1. Integration Team Structure For each new market we’ll set up a dedicated integration task force reporting directly to the COO. You’d appoint a Regional Integration Lead (drawing on your multi-site experience) who partners with local operations managers, project leads, finance and HR specialists. We start with a small core team from our existing signage, wayfinding and manufacturing functions, then bring in local hires or partner resources for permitting, installation and market insights. This dual-lead approach lets you steer the strategy while tapping into on-the-ground expertise for smooth execution. 2. Equity Vehicle Our leadership grants default to RSUs, vesting over four years with a one-year cliff, which provides clear upfront value. That said, we’re flexible,if you’d prefer stock options for tax or liquidity reasons, we can structure it that way. We’ll tailor the final package to your preferences and goals. Looking forward to discussing both topics in more depth on Wednesday at 10:00 AM CET. I’ll send over the calendar invite shortly,let me know if there’s anything else you’d like on the agenda. Best regards, J***e

Hi F***c, Great question. For most new markets we start with a core integration team of around 6,8 full-time people: • 1 Regional Integration Lead (reporting to you) • 1 Project Manager • 2 Technical/Process Engineers from our signage and manufacturing functions • 1 Finance & HR liaison • 1 Operations/IT support • Plus, if needed, a local Operations Manager or Procurement Specialist In terms of budget, you’re looking at roughly €600k,€800k in the first year. That covers salaries, travel, local setup (permitting, office/warehouse space), and initial process-improvement tools. Of course, we can adjust headcount and spend based on market complexity and your strategic priorities. Looking forward to diving into the details on Wednesday at 10:00 AM CET. Let me know if there’s anything else you’d like to cover. Best, J***e