Hi V***t, I hope you’re doing well. I’m J***e, an HR recruiter at StrategyBrain, and I came across your profile,your leadership as Head of Sales and Marketing at S***d and your track record in driving revenue growth across Greater Accra really stood out. We’re partnering with F***d, a fast-growing Ghanaian fintech, to hire a Head of Strategic Sales & Marketing. If you’re open to exploring a role where you’d shape sales strategy, mentor high-performing teams, and expand market reach, I’d love to share more details. Would you be interested in a quick chat?

Hi V***t, Great to hear you’re interested! F***s is a fast-growing Ghanaian fintech startup focused on digital savings, loans and investment platforms,our mission is financial inclusion through customer-centric innovation and data-driven decision making. As Head of Strategic Sales & Marketing, you would: • Craft and execute a go-to-market plan across Ghana and neighboring regions to drive customer acquisition, revenue growth and market share • Lead, mentor and coach a cross-functional team of sales managers, marketing officers and relationship executives to hit aggressive KPIs • Build and nurture strategic partnerships with financial institutions, corporate clients and distribution networks • Leverage analytics and market insights to optimize campaign performance, product positioning and pricing • Collaborate closely with product, operations and finance to ensure seamless end-to-end customer experience Why this role is a strong fit for you: • You’ll step into a leadership seat where your S***s experience driving regional growth and mentoring teams will directly shape our sales strategy • Rapid career progression upside,F***s is scaling fast, so high performers often take on expanded business-unit responsibilities and equity incentives • Robust resources: our in-house data analytics team, CRM tools and marketing budget will empower you to execute high-impact campaigns I’m available for a quick call this week,would Wednesday at 10:00 AM GMT or Friday at 2:00 PM GMT work for you? Let me know which slot suits you best, and if you have any questions about the role or F***s’s culture before then. Looking forward to our chat!

Great,Wednesday at 10:00 AM GMT is locked in. As for compensation, we’re targeting a base salary in the ballpark of GHS 220,000,300,000 per year (depending on your experience), plus an annual performance bonus of up to 15,20%. On the equity side, candidates at this level typically receive between 0.5% and 1.0% of the company’s share pool, vesting over four years. We can walk through the details and tailor the package on our call. Looking forward to speaking with you!

Hi V***t, Glad to hear it’s in line with your expectations. Here’s a bit more color: • Performance Bonus: Targets are set annually based on a blend of revenue growth, new customer acquisition and market-share KPIs. We agree on stretch goals at the start of the fiscal year (e.g. 100% attainment = 15% bonus, 120%+ attainment = up to 20%). Payout happens after year-end close and management sign-off. • Equity Vesting: Offers range from 0.5,1.0% of our share pool, on a standard four-year schedule with a one-year cliff (25% vests at month 12), then the balance vests monthly over the following three years. We’ll walk through the full details and any tailoring options on our call Wednesday at 10:00 AM GMT. Let me know if anything else comes up before then,looking forward to our conversation!