Bec***ini

Founder and Creative Director

Education

Squared Online

Squared Online (2016 - 2017)

  • Degree: Unknown Degree
  • Field of Study: Digital Marketing Leadership
  • Description: Six month intensive course on Digital Marketing Leadership with Google

University of New England (AU) (2000 - 2002)

  • Degree: Diploma
  • Field of Study: Business Administration and Management
  • Description:

Brisbane Girls Grammar School (1987 - 1987)

  • Degree: Unknown Degree
  • Field of Study: Unknown Field
  • Description:

Skills:

Director, Film & TV, Marketing Communications, Creative Concept Development, Communications Strategy

Work Experience:

Founder and Creative Director at M4M Agency (formerly made4media)

  • Location: Brisbane, Queensland, Australia
  • Duration: 2003-02 to Present
  • Description: Consider our team an extension of your business or marketing activities. We are a full-service, creative marketing and communications agency. We’re a team of strategic & creative problem solvers focused on achieving success for clients. We are specialists in strategy, communications (PR), brand development and management, social media, digital, events, media productions and creative design. LOCAL BUY PRE-QUALIFIED SUPPLIER LB306 Marketing, Media, Print Services & Promotional Products BUS272 Business Management Services LB292 Event Management Services BUS 260-0417 Advertising and Media Services

Queensland & NT Marketing & Communications Agency for Roadshow Films at Roadshow Films

  • Location: Brisbane, Australia
  • Duration: 2012-08 to Present
  • Description: Queensland & NT Marketing & Communications Agency working with Village Roadshow Films on their theatrical releases in these markets.

Co Director & Founder at mYmosa

  • Location: Brisbane, Queensland, Australia
  • Duration: 2021-08 to Present
  • Description: Co-Founder of a beverage company with its first product 'mYmosa' launched in the Australian market in April 22. A classic mimosa in a can, mYmosa is a mix of Australian white wine, carbonated with a twist of orange and crafted into a cocktail that you can have at any time of the day and for any occasion.

Management Committee Member at Creative Brisbane Collab

  • Location: Brisbane, Queensland, Australia
  • Duration: 2022-08 to Present
  • Description:

Owner and Managing Editor at SheSociety

  • Location: Brisbane, Australia
  • Duration: 2016-10 to Present
  • Description: SheSociety is an e-publication for women by women. A platform for women from all around Australia to contribute their stories, views and opinions – from her perspective. So go on, become part of our society the #SheSociety
AI Resume Analysis

Candidate Intelligence Report

AI-powered analysis from the perspective of a US hiring director — evaluating career continuity, growth trajectory, and role fit.

Career Continuity & Risk Assessment

Employment GapLow

No confirmed employment gaps; continuous career progression and overlapping leadership roles since 2003 indicate stable professional activity.

Industry ConsistencyMedium

Core focus is marketing/communications and creative leadership; diversification into a beverage startup and governance roles introduces some cross-industry exposure, slightly increasing risk for pure industry alignment.

Tenure StabilityLow

Long-tenured primary role (M4M Agency since 2003) with ongoing engagements demonstrates high stability and reliability.

Education-Career MatchLow

Squared Online complements extensive hands-on leadership in marketing/creative domains; education aligns well with career trajectory.

Career Growth Curve

Founder and Creative Director Entry
M4M Agency (formerly made4media)
2003-02 to Present
Engagement Lead - Roadshow Films (Queensland & NT Marketing & Communications Agency) Lateral
Roadshow Films
2012-08 to Present
Owner and Managing Editor Entry
SheSociety
2016-10 to Present
Co Director & Founder Entry
mYmosa
2021-08 to Present
Management Committee Member Lateral
Creative Brisbane Collab
2022-08 to Present
Assessment: Bec demonstrates a consistent upward trajectory anchored in agency leadership and multi-channel marketing, with strategic forays into publishing and consumer product ventures. This profile supports readiness for senior executive roles (e.g., CMO, Global Head of Marketing) in global or multi-market organizations.

Best-Fit Roles (Top 5)

1

Chief Marketing Officer (CMO)95% fit

Extensive leadership across integrated marketing, branding, PR, and multi-channel campaigns; proven agency founder with scale and impact across diverse clients.

2

Global Head of Marketing & Communications92% fit

Experience managing cross-market campaigns and partnerships in entertainment/film; strategic, global mindset suited for large organizations.

3

Chief Creative Officer (CCO) / Chief Brand & Creative Officer88% fit

Strong track record in creative direction, video production, design, and content strategy across channels.

4

Vice President, Integrated Marketing Communications86% fit

Broad skill set across marketing, PR, digital, and events; capable of leading integrated communications for a global brand.

5

Head of Brand, Content & Digital Strategy78% fit

Strategic branding and content leadership with digital and e-commerce experience; suitable for consumer/media brands.

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