Eri***tal
Education
University of California, Los Angeles (Unknown - Present)
- Degree: Bachelor's degree
- Field of Study: Political Science - International Relations
- Description:
Skills:
Marketing, Digital Marketing, PowerPoint, SEO
Work Experience:
Senior Manager Business Operations at Samsara
- Location:
- Duration: 2024-05 to Present
- Description: Business Operations Lead for R&D for Smart Trailers & Connected Equipment
Senior Manager, Business Operations - Wētā & Artistry Tools at Unity
- Location:
- Duration: 2022-07 to 2024-05
- Description: Leading a team focused on supporting business operations for our Wētā Tools organization. Wētā Tools is comprised of three M&As: Ziva, SpeedTree & Wētā Digital and is focused on delivering industry-leading artist tools within both Games & VFX. Roles and responsibilities include: supporting SVP of business in strategic activities, rhythm of the business, partnering with FP&A on corporate activities, executive reporting/strategy, driving business strategy across BU, introduction of new pricing models, and creation & roll out of new programs.
Manager, M&A Integration at Unity
- Location: San Francisco Bay Area
- Duration: 2022-01 to 2022-07
- Description: Helped drive forward strategic acquisitions from end-to-end, including defining the business case, supporting due diligence, leading integration planning and execution post-deal close, and partnering closely with the deal, business, and cross functional leaders to drive value realization from M&A. Acting as the bridge between Unity and our acquired companies and to help maximize the investment and the success of our acquisitions. Currently supporting Wētā Digital and our broader Create Org. This role transitioned into a BizOps role as the acquired companies became embedded within the business.
Lead, Product Marketing - Analytics & Player Engagement at Unity Technologies
- Location: San Francisco Bay Area
- Duration: 2020-04 to 2022-01
- Description: Leading product marketing activities for our new platform: Unity Gaming Services. Focused specifically on our Analytics, Player Engagement, & Predictive AI solutions, the launch & validation of our new platform pricing model, and the creation of a unified product & customer platform experience (from previously disparate standalone services.) Launch was a culmination of ~2 years of hyper cross functional work and was a Tier 1 launch for Unity. The success, resulted in a new revenue stream and focus area of the company.
Head of Growth & Product Marketing at WorkRamp
- Location: San Francisco Bay Area
- Duration: 2019-09 to 2020-04
- Description: WorkRamp empowers every employee to reach their full potential, faster as a leading learning management platform. I managed all GTM activities including product launches, channel marketing, content marketing, & growth. I also focused heavily on sales enablement including new narrative rollouts, developing customer-facing collateral, and competitive assets.
Candidate Intelligence Report
AI-powered analysis from the perspective of a US hiring director — evaluating career continuity, growth trajectory, and role fit.
Career Continuity & Risk Assessment
No meaningful employment gaps are present; roles follow a continuous sequence from 2019 to the present with overlapping tenure across positions, indicating steady engagement in relevant opportunities.
All roles are within tech-enabled sectors (SaaS, gaming/arts tools, IoT hardware/software). While domains vary (gaming tools, M&A integration, IoT ops), they remain within a cohesive tech industry ecosystem.
Several transitions involve relatively short stints (e.g., 6 months in early 2022 and ~7 months in 2019–2020), though subsequent moves show upward progression and increased leadership scope within Unity and into Samsara.
Education is listed as UCLA without a degree field; while UCLA is prestigious, the specific degree is not stated. The candidate’s strong, relevant track record largely compensates, but clarification would strengthen alignment signals for certain leadership tracks.
Career Growth Curve
Best-Fit Roles (Top 5)
Vice President of Business Operations92% fit
Proven track record leading RoB, pricing, and GTM across multiple tech contexts (Samsara, Unity); strong M&A integration experience and cross-functional leadership align with scale-up or enterprise tech environments.
Senior Director / Director of GTM Strategy & Growth88% fit
Deep GTM, product marketing, and growth leadership with a history of cross-functional program execution and platform pricing—well-suited to drive revenue strategy in SaaS or platform businesses.
VP Corporate Development / M&A Integration85% fit
Direct M&A integration leadership across multiple deals, bridging acquired entities with core business operations; strong fit for companies pursuing accelerated inorganic growth.
Director of Product Marketing – Analytics & Player Engagement78% fit
Direct product marketing leadership for analytics/engagement platforms with a track record of pricing model launches and cross-functional platform experiences.
Head of Strategy & Operations / Chief of Staff (Senior Leader)74% fit
Broad RoB ownership, board deck preparation, quarterly reviews, and operational planning; ideal for organizations seeking a strategic operator to drive cross-functional initiatives.
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