Hi J***o, I’m J***e, an HR recruiter at StrategyBrain. I came across your impressive track record leading commercial partnerships for V***d S***y at D***n N***W. We’re currently looking for a Senior Commercial Partnerships Manager , Experiential & Digital Media at S***X E***s, focusing on securing and activating high-impact sponsorships across live experiences and digital campaigns. If this sounds like a fit for your background and career goals, I’d love to share more details. Would you be open to a brief chat?

Hi J***o, great to hear you’re interested! I’d love to dive into the role’s key responsibilities, S***X’s culture and growth opportunities. Would you be available for a 30-minute chat this week? • Wednesday between 10:00,12:00 AEST • Thursday afternoon (14:00,16:00 AEST) If those don’t work, please let me know a time that suits you. Looking forward to our conversation!

Great, J***o,Thursday at 14:00 AEST is locked in. I’ll send a calendar invite with the dial-in details shortly. In the meantime, here’s a bit more about S***X E***s and the Senior Commercial Partnerships Manager role so you can hit the ground running: About S***X E***s • A dynamic mid-sized experiential marketing agency delivering large-scale public and digital events. • Fast-paced, collaborative culture that values creative storytelling, strategic partnerships and digital innovation. Role Highlights • Identify, pitch and secure high-impact sponsorships for immersive live experiences and digital activations. • Build and nurture strong partner relationships, negotiate contract terms and ensure mutual value. • Collaborate with marketing and digital teams to integrate partner branding across social media, digital campaigns and on-site activations. • Oversee activation plans on the ground, ensuring flawless execution and brand representation. • Track performance metrics and ROI, delivering insights that optimize future partnerships. Why This Fits Your Goals • Agility: Smaller teams and streamlined processes let you move quickly on new ideas and budgets. • Innovation: Dedicated digital resources to pilot cutting-edge activations,perfect for pushing experiential sponsorships to the next level. • Impact & Growth: You’ll report directly to senior leadership, shaping strategy and scaling our sponsorship program as we expand. • Support: Cross-functional digital and marketing teams plus flexible budgets to bring your vision to life. Your track record driving partnerships at V***d S***y and your digital campaign expertise are exactly what we need to elevate our experiential offerings. Does this overview make sense? Are there any areas you’d like to explore further before Thursday’s call?

Hi J***o, Great questions. Here’s a bit more on our setup: • Team structure - Digital team (5 people): campaign strategist, social media lead, content/creative producer, digital designer and an analytics specialist. - Marketing team (4 people): event marketing manager, communications specialist, PR coordinator and a graphic designer. You’ll partner closely with both teams and report directly to our Head of Commercial Partnerships, who sits on the senior leadership team alongside the Marketing and Creative Directors. • Biggest early challenge In your first six months you’ll be tasked with ramping up our sponsorship pipeline for back-to-back flagship events, embedding partner activations into evolving digital campaigns and hitting ambitious revenue targets under tight timelines. Establishing momentum,and delivering those initial wins by aligning cross-functional deliverables seamlessly,will be key. Hope that helps clarify. Let me know if you’d like more detail before our call on Thursday!

Hi J***o, Great questions,happy to give you some ballpark figures and context: 1. Revenue targets per flagship event • We typically aim for around AUD 750K,1M in sponsorship revenue for our largest, marquee experiences (figures can flex slightly based on event scale and partner mix). • This aligns with our goal to grow sponsorship income by ~20% year-on-year across the flagship portfolio. 2. Sponsor relationship management tools • We leverage S***e as our primary CRM for tracking leads, contract stages and partner deliverables. • Project coordination happens in A***a (so every activation task, asset deadline and stakeholder owner is transparent). • We also integrate D***p (for creative assets) and S***k channels for real-time partner communications. 3. Runway for piloting digital activations • From day one you’ll have access to a dedicated digital budget,enabling you to test lighter‐touch pilots (social takeovers, AR filters, mini,webisodes) within the first 6,8 weeks. • By month 3,4 we expect you to scale the most promising ideas into larger digital activations, with full support from our analytics specialist and creative producer. • Our leadership team is committed to fast-tracking good ideas, so if you demonstrate early traction, you’ll have flexibility to expand or iterate quickly. Let me know if any of that sparks further questions before Thursday’s call,I’m excited to dive deeper into how your vision can accelerate our experiential and digital partnership program.

Hi J***o, Great questions,here are two real-world pilots we fast-tracked at S***X: 1. AR Social Filter • Budget: ~AUD 15K over 4 weeks • Go/No-Go Metrics: 30K+ uses; ≥15% share rate • Outcome: We hit 45K uses and 18% share, so we scaled into a full social activation. 2. Mini-Webisode Series • Budget: ~AUD 25K for a four-part run • Go/No-Go Metrics: 100K+ views; ≥50% completion rate; ≥2.5% click-through to partner landing page • Outcome: We achieved 120K views, 52% completions and 3% CTR, then rolled into a paid sponsorship package. For your first 3,4 months, we’d expect you to: • Launch 2,3 digital pilots and hit their individual go/no-go thresholds (e.g. usage, views, CTR) • Drive AUD 200K,300K in new digital sponsorship revenue or pipeline commitments • Demonstrate an average engagement rate of 20,25% (or CTR >2.5%) on your pilots • Build a 6-month partner pipeline of 5,8 qualified opportunities Hit those marks, and you’ll have the data and momentum to scale your best ideas rapidly. Let me know if you’d like any more detail before Thursday’s call!

Hi J***o, Great questions,here’s how we handle each: 1. Go/No-Go Thresholds • We start with baseline metrics but tailor them by sponsor category and scale. For larger tech or FMCG partners we may set higher usage/view targets, while lifestyle or niche sponsors lean on deeper engagement or share-rate goals. You’ll define these category-specific thresholds up front. 2. Budget Autonomy • You’ll have full discretion over your dedicated pilot fund. Within that pot, you can reallocate up to 20% between pilots without further sign-off if early metrics warrant it. Anything beyond that requires a quick nod from our Head of Commercial Partnerships,no heavy bureaucracy, just a fast check-in. 3. Pipeline Commitments • In S***e, “pipeline commitments” are qualified opportunities (verbal interest or proposal stage). Signed MOUs sit in our “closed commitments” bucket. We track both: pipeline for momentum and MOUs for revenue conversion. Hope that helps,let me know if you need anything else before Thursday’s call. Looking forward to chatting more! Best, J***e