Media Executive (Fresh Graduate Welcome)

dentsu|Hong Kong, Hong Kong SAR|Full-time|Entry level

Responsibilities

  • Working with the Media Planners to support the Business Director on account management on a day to day basis.
  • Being part of team in creating / generating communication ideas.
  • Compiling reviews on competitive activities and market research on media consumptions.
  • Communicate with different parties, including clients and vendors, during the planning process.
  • Collate monthly plan updates with buying team or different creative teams on executions.
  • Conduct campaign performance reports regularly and identify insights and learnings with supervisors’ guidance.

Requirements

  • Tertiary education or above
  • Well organized multi-tasker
  • Positive “can-do” attitude
  • Good team player
  • Interested in different technologies
  • Detail-minded and able to work under pressure.
  • Enthusiastic and keen to learn about media in Hong Kong
  • Good English and interpersonal communication
  • Good PC skill , especially excel, PowerPoint and internet operation, proficiency in the full suite of Microsoft Office tools
  • Fresh graduates are welcome

We offer 5 days work and attractive compensation package to suitable candidates. Interested parties, please send your full resume including your present & expected salary to us.

Please note that only shortlisted applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purpose.

AI Sourcing Intelligence

Sourcing Advice for This Role

AI-powered analysis of recruitment difficulty and recommended sourcing channels for this position.

Recruitment Difficulty Analysis

Key challenge: Hong Kong is a competitive market for entry-level advertising roles, and many fresh graduates pursue internships or unrelated tech roles. Finding candidates with genuine interest in media planning, basic analytics skills, and strong English communication who are also open to a new role at dentsu can be challenging; you’ll need proactive campus and group-based outreach to surface the right attitude and potential.

Recommended Sourcing Channels

LinkedIn Groups

Best Channel

Groups let you reach actively studying or recently graduated candidates in HK advertising/media circles who are more likely to consider an entry-level role. They enable targeted, low-friction outreach and nurturing.

Recommended Groups on StrategyBrain:

LinkedIn Search (Boolean)

Supplementary

Boolean search broadens reach to current students, interns, and new grads who may not join groups or attend events; use distinct angles to surface candidates with basic skills and interest in media.

Recommended Boolean query:
(Media Executive OR Media Planner OR Advertising Assistant OR Media Coordinator OR Junior Advertising) AND Hong Kong AND (fresh graduate OR entry level OR junior)(Excel OR PowerPoint OR Microsoft Office OR Power BI OR Google Analytics OR mediabuying OR digital OR market research OR data analysis) AND Hong Kong(entry level OR junior OR graduate OR fresh graduate OR trainee) AND (dentsu OR advertising agency OR media agency OR digital agency) AND Hong Kong

Suggested Search Criteria

Job Titles to Search
Media ExecutiveMedia PlannerAdvertising ExecutiveMedia CoordinatorGraduate Trainee
Key Skills
Media planningMarket researchCampaign reportingExcelPowerPointCommunicationData analysis
Location Radius
Target candidates located in Hong Kong or within a reasonable commute; also consider candidates in nearby regions open to relocation to HK for the right fit.
Experience Level
0-2 years Prioritize candidates with internship or campus project experience in media planning, advertising, or market research; strong Excel/PowerPoint and English communication are essential.

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