Sales Manager Utilities Africa

Ceragon Networks|Nigeria|Full-time|Not Applicable

Job Description

What about us

Ceragon (NASDAQ: CRNT) is the global innovator and leading solutions provider of end-to-end wireless connectivity, specializing in transport, access, and AI-powered managed & professional services. Through our commitment to excellence, we empower customers to elevate operational efficiency and enrich the quality of experience for their end users.

Our customers include service providers, utilities, public safety organizations, government agencies, energy companies, and more, who rely on our wireless expertise and cutting-edge solutions for 5G & 4G broadband wireless connectivity, mission-critical services, and an array of applications that harness our ultra-high reliability and speed. Ceragon solutions are deployed by more than 600 service providers, as well as more than 1,600 private network owners, in more than 130 countries.

Through our innovative, end-to-end solutions, covering hardware, software, and managed & professional services, we enable our customers to embrace the future of wireless technology with confidence, shaping the next generation of connectivity and service delivery. Ceragon delivers extremely reliable, fast to deploy, high-capacity wireless solutions for a wide range of communication network use cases, optimized to lower TCO through minimal use of spectrum, power, real estate, and labor resources - driving simple, quick, and cost-effective network modernization and positioning Ceragon as a leading solutions provider for the “connectivity everywhere” era.

Major Job Responsibilities:

  • Build, manage and maintain customer relationships directly into target market segments.
  • Develop the go-to-market strategy and required partnering landscape to deliver significant business outcomes.
  • Create and maintain a pipeline with potential customers and deals.
  • Onboard anchor customers with disruptive commercial and business models.
  • Pursue and present in-depth technical knowledge on our propositions and roadmap around Utilities,
  • Areas of responsibility, permanent objectives and duties:
  • Determine market strategies and goals for each product and service, understanding the strategies, goals and objectives of assigned accounts.
  • Meet and exceed booking, margin quotas and revenue goals.
  • Establish high levels of quality, accuracy, and process consistency in planning, forecasting, and budgeting approaches used by the channel organization. Ensures planning, forecasting and budgeting efforts are appropriately integrated with other planning processes employed within the organization.
  • Setting up the overall sales strategy in the relevant areas: Creating and executing on a strategic plan to drive sales and profit growth in the vertical market.
  • Developing new value propositions, use cases and campaigns.
  • Prospect the right decision makers within a business to identify new business opportunities and bring an innovative approach to prospecting and acquisition, with a customer-oriented mindset.
  • Identifying, evaluating, and recommending product and service enhancements that improve the overall value to our customers.
  • Responsible to manage, build formal business proposals and presentations, presents to all levels of the organization including executives, leads negotiations, coordinates complex decision-making processes, and overcomes objectives to closure, and closes sales in a professional and effective manner.
  • Maintain up-to-date knowledge of industry trends, technical developments, and government regulations that effect target markets.
  • Ensure the CRM database is utilized appropriately and maintained on a regular basis, with forecast accuracy.
  • Strong Hunting mindset

Job Requirements

Qualification and Education:

  • Bachelor’s degree; Master’s degree preferred
  • 5+ years of experience in System Integrator for IoT/Telco/Networking domain preferred within Defense Market
  • Excellent communication skills in English and knowledge of other language is an advantage
  • Previous track record of working within Utilities environment and expanding sales growth YoY
  • Established relationships within Utilities accross Europe
  • Understanding of public sector procurement
  • Ability to travel

AI Sourcing Intelligence

Sourcing Advice for This Role

AI-powered analysis of recruitment difficulty and recommended sourcing channels for this position.

Recruitment Difficulty Analysis

Key challenge: Finding a candidate in Nigeria with 5+ years of System Integrator IoT/Telco experience in the Utilities sector, plus established Utilities relationships in Europe and strong public sector procurement knowledge, is a very niche pool. The role’s heavy travel and cross-border requirements amplify competition for these scarce, high-demand skills.

Recommended Sourcing Channels

LinkedIn Groups

Best Channel

Allows precise targeting of passive candidates with niche utilities IoT sales and defense market experience across Africa and Europe; scalable reach beyond local networks.

Recommended Groups on StrategyBrain:

LinkedIn Events

Recommended

Groups focused on utilities, telecom IoT, and public sector procurement provide access to professionals with relevant domain networks and regional ties.

Recommended Events on StrategyBrain:

LinkedIn Search (Boolean)

Supplementary

Events centered on utilities, smart grids, and defense/public sector procurement in Africa are productive for relationship-building with target candidates.

Recommended Boolean query:

Suggested Search Criteria

Job Titles to Search
Sales Manager Utilities AfricaUtilities Business Development ManagerKey Account Manager UtilitiesSales Lead IoT UtilitiesPublic Sector Sales Manager Africa
Key Skills
Utilities salesIoT telecommunicationsPublic sector procurementSystem Integrator relationshipsDefense market experience
Location Radius
Prioritize Nigeria and West Africa with openness to candidates in Europe who can travel frequently; consider remote candidates who are willing to relocate or travel 25-50%+.
Experience Level
5+ years Prioritize candidates with System Integrator IoT/Telco experience in Utilities or energy sectors, strong government/public procurement exposure, and established Utilities relationships in Europe; willingness to travel extensively.

AI Matched Candidates

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